Creating a Safe Environment to Practice Call Center Skills

Call Center Training

Branching Social Simulation
Branching Social Simulation
Storytelling
Storytelling
Photo-Based Avatars
Photo-Based Avatars
Mood Meter
Mood Meter
Expert Advice
Expert Advice

Challenge

Our client, a large financial services company, needed to increase call center agents’ knowledge of available credit card products and increase customer satisfaction. Taking them off the phones for classroom training and role plays wasn’t a cost-effective solution. The company engaged SweetRush to create a simulated experience that would give agents a safe environment to learn and practice new skills.

Solution

Our training solution, a conversation simulator, features a blend of a goal-based scenario and a branching social simulation. Agents choose their avatar/character and follow a storyline of an upset customer who has just received her credit card bill after traveling in Europe.

Based on decisions agents make about how to respond to the customer, they either increase or decrease her satisfaction, which is tracked on a mood meter.

An email inbox provides expert advice, and a history feature allows them to go back to previous decisions to change the course of events, driving them towards the end goal of a satisfied customer.

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Results

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Simulated conversations allow the learner to practice decision-making and responding to cues in real-world situations.

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Feedback guides the learner’s responses, and branching demonstrates the impact of the learner’s decisions.

The interactive conversation simulator has become a model for best practices in call center training - a “learn by doing” approach that offers a safe environment to practice.

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